YES! If you are well-served by existing customers who more or less support all of your sales goals, it's common to ask whether or not you need a website. But if, as all businesses do, you think and work towards growing your business, a website is an absolute must.
Think about it: when you need to find something what's the first place you start? According to HeroicRankings.com, as of April 2026, 81% of shoppers start their product research on Google. In fact, have you noticed that Google Search often finds things better than searches on a company's own website? Yes, that happens — even with Amazon.
But have you ever wondered how Google finds things? That doesn't happen automatically. Setting up your business for recognition by search engines is a very methodical and even complex process known as Search Engine Optimization, or SEO. Generally, SEO is something business owners seldom have the time, interest or expertise to manage. But without it your competitors, real and online will most likely get business that could be going to you.
Like most things, SEO exists in layered concepts: simple or basic ideas, mid-level concepts that are quite technical, and higher-level concepts that programmers work with. Fortunately business owners don't need to know anything about SEO except its importance to helping customers and potential customers find them on the Web. And when it's done right businesses reap the benefits, usually very quickly.
But also, with a properly configured website owners can see physical reporting of search results to clearly determine that their site is working to lead customers to them, or sometimes, that more adjustments or tweaking is needed.
At Pacific Star Media we can show you how your existing website is performing with search results with actual numbers and if you don't have a website yet, make sure that the new site we create is showing up in a very key statistic: local searches. Hit that Contact link and let us help you TODAY.